House on the Rock simply defies explanation. It is, first and foremost, a house - and quite a unique and wonderful one at that. Built high on Deer Shelter Rock and overlooking the forest below, the house is the creation of Alex Jordan Jr. who began construction on it in 1945. Using the natural terrain of Deer Shelter Rock and building around many of the trees that were there, Jordan moved much of the material in the original structure by hand. It may not be the best built house structurally, but aesthetically it is quite stunning, incorporating natural materials and Japanese design features.
When House on the Rock was featured in a local Madison magazine, people began to show up to see it and asked Jordan for a tour. He started charging people 50 cents and soon realized that there was money to be made from his creation. He began to market it and add different marvels to his roadside attraction. Soon enough, thousands of people a year were coming to see it and Jordan hired a staff and began construction on other buildings to house his strange and eclectic collections. The Streets of Yesteryear is a walk down a recreated Victorian Era Street while the Heritage of the Sea features a massive three-story statue of a sea monster battling a whale-like creature. Jordan collected and built beautiful musical creations from around the world and then built the world’s largest carousel featuring 269 animals (none of them horses) and 20,000 lights. His collections of guns, dollhouses, musical instruments and model ships could have their own museums. Over a million people a year now make their way to this Wisconsin landmark, making it one of the state’s most visited sites.
It’s definitely a “roadside attraction”, but it’s so much more than that. It’s weird and whimsical and overwhelming to the senses. It takes hours to walk through and while I didn’t learn much while I was there, I sure enjoyed myself. It’s like a giant funhouse for adults and definitely worth the price of admission. I was overwhelmed. Much of House on the Rock and its outbuildings are dark and extremely hard to photograph, but some of the photos I took came out okay. They cannot possibly do justice to the experience, though, and I don’t think any photos really could. It’s definitely a place that has to be experienced for one’s self. Nevertheless, I hope you enjoy my attempt to share with you some of my favorite photos from my day at House on the Rock - a place you simply have to see to believe.
Hello Everyone. Greetings from La Crosse, the biggest town on Wisconsin’s stretch of The Great River Road. It’s definitely cooled down a bit this week and the first hints of fall are starting to show up on the edges of the leaves and in the products in the stores. Pumpkins are popping up on farm stands and apple orchards are starting to open. I will hold on to summer as long as I can, but I’m really looking forward to the fall as well. It’s been an excellent and busy week out here on the road, taking me from the middle of the state out across the Driftless Region and finally up along the Mississippi River to La Crosse. I’ve explored some of Wisconsin’s early history and even learned one story about the state’s badger connection. It’s been such a busy week so I better get right to it.
When I left you last week I was on my way out to Devil’s Lake State Park, which was a beautiful lake and a great little park. I enjoyed going for a swim and found a place to recycle my recyclables. I really love State Parks, and Wisconsin’s have been pretty good so far. I spent the night in Baraboo and got up early Thursday morning and went for a delicious breakfast at the Broadway Diner. Then I enjoyed a little walk around Baraboo’s downtown area. As I mentioned last week, Baraboo was the birthplace of the Ringling Brothers Circus and its home for many years. I was happy to see the town has embraced that part of its history without taking it to the weird extreme some towns would have. The Ringlings’ father was a harness maker in Baraboo and he and his family lived above the harness shop downtown. He and his wife had ten children – eight of whom would live to adulthood. Five of those children would found the Ringling Brothers Circus in 1894. They would eventually bring their other two brothers on board and go on to buy Barnum and Bailey’s Circus in 1907 and build one of the largest entertainment dynasties America would ever know. Baraboo’s opulent downtown theater is named for Al Ringling and there are subtle and not-so-subtle nods to the famous family all over town. The centerpiece of Baraboo’s Ringling connecting is Circus World, a museum located on what was once the circus’ winter quarters. I love the thought of elephants being walked through downtown Baraboo streets to get some exercise (and saw the pictures to prove it). This is a good circus museum which I had been to before and houses the largest collection of old circus wagons in the world. They do have live performances throughout the summer, but I arrived just days too late to catch one. It was still fun and when I finished there I headed on south to Dodge State Park. Named for the first governor of Wisconsin, this is a pleasant state park surrounding two little lakes. I went on a nice 4 mile hike through the park and was really taken aback by the incredible fields of goldenrod that were there. It was nice to get out on the trail for a while and I enjoyed my hike and then headed down to Dodgeville for the night.
Friday morning I got up and went back north to check out the infamous House on the Rock. I had heard of the House on the Rock for years, and although I never really understood what was so appealing about it from the descriptions I read (especially at the steep admission cost of $30), I decided to give it a look while I was there. I realized within minutes of my arrival that this place defied description and was a truly magical place. The actual house on the rock was built by Alex Jordan Jr. beginning in 1945. He designed and built the house himself using local materials atop a huge rock formation called Deer Shelter Rock. Working around the natural rock formations and trees, Jordan built room after room in incredibly eclectic fashion with Japanese influences and windows looking down at the forest below. After a write-up in a local Madison paper, people started dropping by to try and get a look at this House on the Rock, and after enough people came, Jordan decided to start charging them admission. He brought in $15 that day, $5,000 that year and $34,000 the next. From there, he was off and running, collecting things, building things and constructing new buildings to house it all. It’s resulted in a world class collection of kitsch, but one displayed in such a brilliant and whimsical way that it’s an immersive experience I can only liken to Alice wandering into Wonderland. The lights and sounds and music are all overwhelmingly fun and so over-the-top that I can’t imagine anyone not enjoying themselves there. The centerpiece is definitely the “World’s Largest Carousel”, featuring 269 characters collected from around the world and refurbished in their workshops. None of the final selection is a horse. I could have sat and watched it for hours. I had a smile from ear to ear for the whole six hours I was at House on the Rock and would definitely go back in a heartbeat. It’s by far the greatest roadside attraction I’ve ever seen. I left feeling overwhelmed and giddy and definitely knew there was no way to follow it up that day. I stopped in Mount Horeb for a quick beer and then boogied on back to Madison. I had a delicious Friday Night Fish Fry at Reverend Jim’s Roadhouse out by the casino and then called it an early night.
I was up early on Saturday and went for a morning workout before heading into downtown Madison. I had tickets to the Penn State-Wisconsin game and wanted to give myself plenty of time to park and get to the stadium. I parked near the Capitol and then wandered down State Street, stopping for a beer or two along the way.
